In this new film produced for us by BBC StoryWorks Commercial Productions, we shine light on PLATINEA (PLATform for INnovation of Existing Antibiotics), a Swedish initiative driving cross-sector partnerships to tackle AMR. In the film, Anne Bergman, Viatris Medical Affairs Lead in Sweden, shares a personal story of how hers and her husband’s lives depended on effective antibiotics use after his kidney transplant. Her story highlights the importance of preserving the effectiveness of antibiotics, a challenge that lies at the heart of the global fight against Antimicrobial Resistance (AMR).
Antimicrobial Resistance (AMR) is one of the most urgent health crises facing the world today. It is the result of microorganisms such as bacteria, viruses, parasites, and fungi becoming resistant to antimicrobials like antibiotics, designed to kill or inhibit their growth. It is recognized around the world as a significant threat to global health and economic development. By 2050, it is estimated that AMR will be responsible for up to 10 million deaths annually, will cause more deaths than cancer unless concerted efforts are undertaken to counter its progression, and result in $1 trillion in additional healthcare costs.
PLATINEA collaboration platform in Sweden is a best practice and scalable model across Europe and globally for stakeholder collaboration to fight antimicrobial resistance. This collaboration brings together key stakeholders to promote the effective use of antibiotics and establish sustainable market conditions, thereby providing access to critical medicines. Viatris, as a core partner in PLATINEA, is at the forefront of these efforts, championing solutions that can be scaled across Europe and globally.
Anne´s experience highlights the urgency and importance of providing access to critical medicines and the importance of fighting AMR.
Watch the video and hear Anne´s story:
